Welcome to Softskills4career

Branding: Creating and Managing Your Corporate Brand

This workshop will help participants learn to create and manage a perfect brand. They will learn how to keep the brand energized and alive with monitoring and evaluation tools. This will cover the basics of branding, including how to develop a visual identity from start to finish.

Course Outline :
  • Defining Branding
  • Understand the basics of creating a visual identity, including a brand name, slogan, and logo
  • Various types of brand architecture and brand extension
  • Developing a Brand Name and Slogan
  • Monitor and evaluate your brand, and understand how to respond to the results
  • Help your employees live the brand by empowering them to be ambassadors and creating strong brand touchpoints
  • Effectively plan an internal and external brand launch

Course Outline for 2- 3 day Workshop available on request.

Available Formats for Employees and Managers

At our training centre in downtown Toronto
All workshops are from 10.00AM to 5.00PM with one hour lunch break.

Duration Cost CAD$
Three day workshop $2499 + HST
We offer a 10% discount for each additional participant.

Click on Schedules to see workshop dates, on Skillsoft Certification Workshops to see different certification packages including "Train the Trainer" and many more workshops


At your location any where in Ontario

Duration Number of participants Cost CAD$
90 minutes Presentation (No handouts) 5 - 50 $1599 + HST
Half a day Seminar (3 hours) (no handouts) 5 - 50 $2500 + HST
Full Day Workshop (6 hours)
Includes handouts for each participant
1 - 10 $2500 + HST
Full Day Workshop (6 hours)
Includes handouts for each participant
11 - 20 $4000 + HST
Full Day Workshop (6 hours)
Includes handouts for each participant
21 - 40 $5800 + HST

At your location any where in any other Canadian Province except Ontario

Duration Number of participants Cost CAD$
90 minutes Presentation (No handouts) 5 - 50 $2500 + HST
Half a day Seminar (3 hours) (no handouts) 5 - 50 $3500 + HST
Full Day Workshop (6 hours)
Includes handouts for each participant
1 - 10 $3500 + HST
Full Day Workshop (6 hours)
Includes handouts for each participant
11 - 20 $5000 + HST
Full Day Workshop (6 hours)
Includes handouts for each participant
21 - 40 $6800 + HST

Please click here to register online or for more information contact us

Payment Options:
  • Pay online through the secure online pay pal link provided.
  • Individuals wishing to pay thru Visa/Mastercard/Amex can call us at 647-271-3330
  • For organizations wishing to pay thru a company cheque, please request an Invoice and mail a cheque pay able to "1437467 Ontario Inc." and send to: 4789 Yonge Street, Suite 1014, North York, ON M2N0G3.
For any enquiry please call us at 647-271-3330 or email us at: support@train4career.net